SourceDirect Virtual Trade Show – Live Demo Session

AmCham-Jordan conducted a live demo session for more than 87 participants for the SourceDirect virtual trade show, one of the programs that AmCham-Jordan taking a lead on in cooperation with ASD Market Week and Emerald Expositions, aiming for creating an opportunity of business leaders to seize, grow their business and, expand to the U.S. market, virtually at the tip of their fingers, as a new way of doing business due to the COVID-19 pandemic and travel restrictions.

The session was moderated by Ms. Raghad Alkhojah, AmCham-Jordan deputy CEO & Head of Business Development, who has been taking a leading role in coordinating efforts with AmChams in the MENA region. During the session, Mr. Elkin Rodriguez, Business Development Manager at Emerald Expositions, gave an overview presentation on the value proposition of participation and a demo on how to register and operate market place dashboards. The session was attended by representatives from the MENA AmCham Council, AmCham Egypt, AmCham Bahrain, AmCham Oman, AmCham Kuwait, and business representatives from their respective countries, in addition to Jordanian business owners, who showed interest in expanding their businesses.